Red Stag by Jim Beam

Red Stag by Jim Beam is a great entry-level bourbon

When it comes to drinking whiskey, our motto has long been, "If it's good enough for Kid Rock, it's good enough for us." (What can we say — we love that tune "Cowboy.")

So when we heard that Mr. Rock had signed on as the celebrity spokesperson for Beam’s black-cherry-flavored bourbon, we couldn't wait to try some. From the get-go, a number of purists denounced Red Stag as a gimmick designed to reel in bourbon neophytes. They're absolutely right, too, though we don't believe there's a darn thing wrong with that. We like that Red Stag is an entry-level bourbon aimed squarely at drinkers who otherwise might never touch America's native spirit. When it comes to bourbon lovers, the more the merrier.

Spirit Information

Jim Beam

Origin

526 Happy Hollow Rd. Clermont KY 40110 U.S.

Spirit Details

Price: $16 for 750 ml. ABV: 40%

Map

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