The Arch London

50 Great Cumberland Pl. London

An urban hideaway combining English elegance with a contemporary twist.

Five minutes on foot from the bustle of Oxford Street lies The Arch London, hidden down a leafy, elegant street of cream Georgian townhouses. Pale wooden floors, natural light and brown leather interiors keep the ambience cool and clean, while funky artwork livens up the classic interiors. Pieces by contemporary British artists include charcoal drawings, a video installation above the reception desk and abstract paintings in the 82 bedrooms. Each room is decked out in muted beige, camel and cream, and splashed with vibrant spotted and striped silky cushions and woolly throws, with equally stripey sofas in the four suites. Standard rooms have Nespresso machines, sleek black granite bathrooms, mirrored trimmings, Malin + Goetz products and a TV above the bath. Not every room has a flat screen TV (with free Sky HD), though, so if you feel the need to channel surf, make sure to ask for one that does. Testament to the hotel's personal attention to guest needs, the property has two disabled rooms with notable amendments to bathroom fixtures. It’s also pet-friendly. Free Wi-Fi runs throughout the hotel, so you can get some work done in the Martini Library. Or if you want to relax, just kick back, read a book and summon your waiter by pressing an electric call-button when your glass needs refilling.

Hotel Information


50 Great Cumberland Pl. W1H 7FD London United Kingdom


+44 (0)20 7724 4700 Hotel’s Website

Hotel Features

Free Wi-Fi Pets allowed

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