Adam Grant delves into the concept of originality and how it is a "free choice" rather than a "fixed trait."


Using real-life examples such as Warby Parker, a now-billion dollar company that had all the ingredients for failure upon start up (and which Grant admits he regrets declining to invest in), Grant lays out a three-part analysis on what it means to have original ideas, the choices one must make to"scale" this originality and how to harness and maintain originality in the real world. If you're on the brink of a groundbreaking idea, this book may be just the very read you need for turning it into action.