FIJI natural artesian water began being bottled in 1996 right at the source in the Yaqara Valley of Viti Levu, one of Fiji’s two principal islands. It is now the number one imported bottled water in the United States. FIJI's natural artesian origins provide the water with a unique mineral profile, including a high silica concentration. FIJI Water is known for its iconic square bottle and its signature soft, smooth taste, which derives from the natural silica content as well as trace amounts of calcium and magnesium. As part of a strict commitment to quality, no human hands are allowed to touch it. Perfectly protected from outside air and external elements, FIJI Water remains untouched until you unscrew the cap.